GMAT Focus EditionQuantitative ReasoningMedium

A market research firm conducted a survey on product preference. 70% of respondents preferred Product A, 50% preferred Product B, and 30% preferred both Product A and Product B. What percentage of respondents preferred neither Product A nor Product B?

  1. A10%
  2. B20%
  3. C30%
  4. D40%
Show answer & explanation

Correct answer: A. 10%

This is a set theory problem (Venn diagrams). Use the formula: P(A or B) = P(A) + P(B) - P(A and B). P(A or B) = 70% + 50% - 30% = 90%. The percentage that preferred neither is 100% - P(A or B) = 100% - 90% = 10%.

Why the other options are wrong

  • B. This might result from incorrectly calculating P(A or B) or a simple subtraction error.
  • C. This is the percentage that preferred both, not neither.
  • D. This might result from simply subtracting the 'both' from 100% without accounting for the overlaps.

Inclusion-Exclusion Principle (Two Sets)

For two sets A and B, the number of elements in their union is the sum of the elements in each set minus the number of elements in their intersection.

  • Used to find the size of the union of two sets.
  • Formula: |A U B| = |A| + |B| - |A ∩ B|.
  • Can be extended to probabilities: P(A U B) = P(A) + P(B) - P(A ∩ B).

Memory trick: When counting, don't double-count the overlap; subtract it once.

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