Texas General Lines — Life, Accident, Health and HMOTexas Statutes and Rules Common to Life, Accident, Health and HMOMedium

A life insurance agent in Texas wants to use a new business card design that includes their personal financial planning certification alongside their insurance license information. What guidelines must the agent follow regarding advertising multiple licenses?

  1. AAdvertising multiple licenses is prohibited to avoid consumer confusion.
  2. BThe agent must only advertise the insurance license and omit other certifications.
  3. CAll advertised licenses must be clearly distinguishable and not imply expertise beyond what is licensed.
  4. DThe agent must obtain separate approval from the TDI for each certification advertised.
Show answer & explanation

Correct answer: C. All advertised licenses must be clearly distinguishable and not imply expertise beyond what is licensed.

Texas regulations allow agents to advertise multiple licenses or certifications, provided that each license is clearly identified and the advertising does not imply that the agent has expertise or authority beyond the scope of their insurance license. This prevents misleading consumers.

Why the other options are wrong

  • A. This is incorrect; advertising multiple licenses is permitted under specific guidelines to ensure clarity and avoid misrepresentation.
  • B. This is incorrect; agents are allowed to advertise other legitimate certifications.
  • D. This is incorrect; separate TDI approval is generally not required for advertising legitimate, distinct certifications, only for the insurance license itself.

Advertising Multiple Licenses

Texas agents may advertise multiple professional licenses or certifications, but each must be clearly identified, and the advertisement must not imply expertise outside the scope of the insurance license.

  • Permitted under specific conditions.
  • All advertised licenses must be clearly distinguishable.
  • Must not imply expertise beyond licensed scope.
  • Aims to prevent consumer confusion.

Memory trick: Advertise clearly, like a 'signpost' for your 'skills'!

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