California Real Estate SalespersonPractice of Real Estate and DisclosuresMedium
A salesperson posts a property listing on her personal Instagram account. Under DRE advertising regulations, the post must include:
- ANo broker identification, since social media is not regulated advertising
- BThe responsible broker's identity as it appears in DRE license records
- COnly the salesperson's personal cell phone number
- DA disclaimer that the post is not an official advertisement
Show answer & explanationAnswer & explanation
Correct answer: B. The responsible broker's identity as it appears in DRE license records
California advertising regulations require that all advertising by a salesperson, including social media, disclose the identity of the responsible broker under whom the salesperson is licensed, to avoid misleading the public.
Why the other options are wrong
- A. Social media advertising is fully subject to DRE advertising rules.
- C. A phone number alone does not satisfy the broker identification requirement.
- D. A disclaimer does not substitute for the required broker identification.
Advertising Broker Identification
All real estate advertising by a salesperson, regardless of medium, must identify the responsible broker to avoid misleading consumers about licensure status.
- Applies to print, digital, and social media ads
- Salesperson cannot advertise as if independently in business
- DRE Regulation 2770.1 governs advertising disclosure requirements
Memory trick: No broker name, no legit game.